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European food safety regulators have since labeled titanium dioxide as no longer safe for human consumption, due to its potential toxicity. 

All food businesses currently using titanium dioxide as a food additive have a legal responsibility to comply with the requirements of Regulation (EU) 2022/63, banning the use of titanium dioxide. The FSAI encourages food businesses to source suitable alternatives to titanium dioxide and start the process of reformulation now to ensure compliance in advance of the ban coming into force on 7 August 2022.

The supply in North America remained adequate, as companies were seen constantly altering their production rates in response to the volatility in the demand pattern. In the final week of September, news of Chemours' forthcoming titanium dioxide factory in Georgia valued USD 86 million alleviated fears about supply strain.

Lithopone 30% CAS No. 1345-05-7 / Physical data

Blanc de Comines, 27 per cent zinc sulphide, 70.5 per cent barium sulphate, 2.5 per cent zinc carbonate.

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That being said, titanium dioxide is particularly popular in concealers. ​​As one of the most naturally opaque and pearly-white materials on earth, titanium dioxide has the ability to provide excellent coverage while brightening the skin, whether you’re dealing with blemishes, dark spots, acne, or dark circles under the eye.

This white pigment composed of barium sulfate and zinc sulfide, is influenced by several market drivers and trends. One significant driver is the expanding demand for lithopone in the paint and coating industry, owing to its excellent hiding power and (ultraviolet) UV resistance. The construction sector also propels the market growth of this compound, as it is widely used in architectural coatings for its durability and weather resistance. Additionally, the rising popularity of lithopone in the plastic and rubber industries, driven by its ability to enhance product opacity and stability, contributes to market expansion. Trends in this compound market include a growing emphasis on eco-friendly alternatives, stimulating research and development of sustainable production processes. Furthermore, the increasing focus on product quality and performance, along with advancements in nanotechnology applications, presents new opportunities for lithopone market players. Overall, the evolving landscape of industries utilizing this compound underscores its dynamic market, driven by both traditional applications and emerging trends.

Above 20%, it is recommended to replace 1 kg TiO2 with 1.3 kg of Lithopone 30%.  

The production of Chinese anatase titanium dioxide involves a series of complex chemical processes, including hydrolysis and calcination of titanium precursors. These processes result in the formation of nanoscale particles of anatase titanium dioxide, which exhibit enhanced properties such as increased surface area and improved reactivity. The size and morphology of these nanoparticles can be controlled during the synthesis process, allowing for the production of tailored materials with specific properties for different applications.